GIA ADAMS WHEELER

Seasoned brand marketing professional who brings a deep understanding of translating business needs into realized design, experiences, and communications.  Driven by the consumer mindset, I enjoy uncovering ‘how’ and ‘why’ individuals consume content and make purchasing decisions in today’s world. A believer in the power of brand storytelling to drive business results, I have successfully led engagement strategies and 360° creative campaigns for clients ranging from Fortune 500 to Non-Profit companies across a diverse set of functions, business units, and elements. 

Available for projects. Please Use the form to inquire about rates and availability, or just to say hi.

• GDS Group - Miami, FL & Bristol, UK (2023-Present)
  — Account Director

• The Cobblers - Miami, FL (2020-2023)
  — Brand Engagement Director
  
  
• The Ad Club -  Boston, MA (2018-2020)
  — Marketing Director 
  
  
• Dunkin' - Canton, MA (2014-2018)
  — Associate Advertising Manager
  — Assistant Advertising Manager
  — Point-of-Purchase Project Manager
  
  
• Regan Communications - Boston, MA (2011-2014)
  — Public Relations Coordinator 
  
  
• Entercom Communications - Boston, MA (2012-2014)
  — Field Marketing Assistant 
  
  
• PopSugar Media - Boston, MA (2013)
  — PR & Event Coordinator

• Adamo1987 - Miami, FL + Paris, FR (2022-Present)
  — Creative Director & Co-Founder
  My sister and I set out to create a homeware brand built for a new consumer. We believe your space should share your values— meaningful origins, ethical sourcing, and exceptional product. This drives us to create timeless products while harnessing the power to forge social change. As the daughters of a botanical artist and a stone fabricator, we were raised to appreciate heritage crafts and quality materials. My sister lives in Paris and sources antiques while I work with American artists and skilled trade experts to produce our revived vintage and handmade eco-friendly collections.
  

• Industry Instincts - Miami, FL  (2022-Present)
  — Host & Founder | Coming Soon 2023
  An Interview and tour series where we'll examine the eye for design and go beyond the surface with industry experts and artisans. Each guest has an eye, an instinct, an innate ability to know exactly what to do when exposed to a “blank canvas” for the first time. They've transformed their instincts into businesses and have how-to tips to share.
  
  
• Tim Talks Crypto - Miami, FL (2022)
  — Co-Founder
  A web3 onboarding and coaching program that empowers individuals with applied knowledge and propersafety protocols to navigate the crypto space with confidence and ease. Individuals and corporate sessions are available through the website.
 

• Rhode Island School of Design - Prov, RI (2016 - 2019)
  — Media, Film, Animation; Graduate Program
  
  
• Isenberg School of Management, UMass - Amherst, MA (2007-2011)
  — Marketing; Bachelor of Business Administration 
  

• Universitat Autònoma de Barcelona - Spain (2010)
  — International Business; Study Abroad

• Boston Latin Academy - Boston, MA (2001 - 2007)
  — High School 

CERTIFICATES:

• Women in Web3 - Online (2022)
  — 5 Days of Venturing into the Metaverse; Cohort

• Harvard Extension School - Cambridge, MA (2012)
  — Behavioral Sciences; Summer Program

• Boston University College of Comm - Boston, MA (2006)
  — Integrated Media Studies; Summer Program

SUSTAINABILITY & INNOVATION:

• Arkive (2023-Present) Member
• Women In Web3 (2022-Present) DAO Member
  
• Effekt Digital Fashion (2022-Present) Member
  
• Fashinnovation (2022-Present) Brand Directory Member 
  
• Miami Design Preservation League (2022-Present) Member
  
• U.S. Green Building Council (2022-Present) Member

FILM:

• Miami Film Festival (2022-Present) Program Committee 
  
• Miami Film Society (2022-Present) Member 
  
• Florida Film Association (2020 - 2022) Industry Council & Marketing Committee

MARKETING & COMMUNICATIONS:

• PR Society of America, Miami Chapter  (2022-Present) Member
  
• The Ad Club of New England (2014-2018) Member 

Breathing new life into existing brands, with an emphasis on creative and marketing strategy— I have an enthusiasm for creating and implementing thoughtful, culturally relevant strategies that drive ROI for my clients. Services include a full range of creative services, including brand communications, media strategy, advertising, product storytelling, identity design, brand experiences, digital content production, web development and podcasting.

CLIENTS:

• Lia Terni Sustainable Luxury Content Production - Miami, FL + Madrid, ES
  
• Adamo Stone Design Public Relations & Marketing - Boston, MA
• Tim Talks Crypto Brand Marketing & Design - Miami, FL
• Milo Crypto Mortgage Brand Identity - Miami, FL
• Miami Film Festival Activations, Partnerships - Miami, FL
• Lisa Angelini Studio Web Development - Boston, MA
• Zola Kyiel Fashion U.S. Market Research & Brand Strategy - Paris, FR
• Burton Snowboards Field Marketing U.S. Burton Open - Burlington, VT
  
• Healthy Scratch Records Conceptual Design - Los Angeles, CA + London, UK
• Trace Hair Design Web Development - Boston, MA
• Crafted Landscapes Brand Identity - Princeton, NJ

Please Use the form to inquire about rates and availability.